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Marissa Louie, the founder of Animoodles, wanted to create a stuffed animal that children would love to keep and collect. She wanted to make a toy that children could continue to discover new joy in. Animoodles are magnetic mix and make plushies that look like regular plushies but are actually composed of six body parts with hidden magnets inside them. The mix and make nature of Animoodles as plushies that can be reassembled in hundreds of combinations makes it a toy that is safe for younger children before they might begin playing with hard-edged building blocks. Different from the average teddy bear, an Animoodle naturally introduces the ideas of free exploratory play and imaginative play at an early age. Animoodles also come with stories about the individual characters which encourages children to engage in storytelling. At its core, the idea of diversity leading to strength is built into the product itself, because all of the Animoodles are compatible with each other and they lend each other their unique abilities. Marissa has brought to life a product that will inspire curiosity in children and a new world that they will find worthy of exploration. Script and Narration by Charis Poon Audio by Elphick Wo Illustrations provided by Animoodles Photos by Megan Bayley See the whole story here. What is MAEKAN? MAEKAN is a membership-based publication and community focused on the sights and sounds of creative culture. We're about learning, participating, and connecting with a global community on a deeper level that social media just doesn't provide. We’re defining the future of creative culture. We don't have all the answers, but our curiosity ensures we never stop looking. Sign-Up Today If you've enjoyed this story from the archives and want to see what else MAEKAN has to offer, sign-up for your membership at MAEKAN.com. You'll unlock exclusive stories, be given exclusive member-only-access to our Slack community, and have the opportunity to participate in our monthly digital panel discussions. maekan.com Follow Us |
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