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Home > Let's talk branding > Peter Weinberg - B2B brand building
Podcast: Let's talk branding
Episode:

Peter Weinberg - B2B brand building

Category: Arts
Duration: 00:47:31
Publish Date: 2022-05-30 02:00:00
Description:

In this episode, I talk with the legendary Peter Weinberg, head of development at The B2B institute from LinkedIn. We talk about the common misperceptions in B2B marketing, how to build a B2B brand on a budget, and the differences/similarities between B2B and B2C marketing. It's a really great episode full of knowledge bombs so I'll bet you'll enjoy it! 

Important links:

If you're interested in learning more about brand strategy research, check out my latest course here. Use PODCASTLTB and get a 20% discount. 

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