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	Podcast:		Let's talk branding
	Episode:		Cole Schafer - Selling your goods with pretty words.
	Category:		Arts
	Duration:		00:45:21
	Publish Date:		2020-02-02 22:00:06
	Description:		We talk about: Cole's copywriting shop: Honey Copy Ernest Hemingway as an inspiration Ogilvy ad with oysters Volkswagen ad How to write solid headlines How important copy is for brands How to find the right tone of voice If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform  for creative briefs. If you want to subscribe, you can use the code LTB and get a 20% discount.
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