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Home > Lean Startup > #85 Ursula Shekufendeh, When Failure Is a Success
Podcast: Lean Startup
Episode:

#85 Ursula Shekufendeh, When Failure Is a Success
Category: Technology
Duration: 00:11:17
Publish Date: 2015-01-20 20:33:51
Description: It’s one thing to decide that you’ll rigorously test product ideas, and it’s entirely another matter to actually kill something that isn’t clearly a dud. AppFolio faced this dilemma when deciding whether to launch a new product last year. Product Manager Ursula Shekefundeh takes us through the surprising–and hard–decisions her team made at the persevere/pivot/kill crossroads.
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