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	Podcast:		Landscape Live! Talk Radio
	Episode:		Brandscaping - How To Create Your Own Brand
	Category:		Business
	Duration:		01:03:00
	Publish Date:		2013-05-01 18:00:00
	Description:		Our special guest this week is Jon Goldman President of Brand Launcher a business and marketing strategy firm and is also the creator of Lumpy Mail They have teams located in the US, Canada, Israel and South Africa. Mr. Goldman is a dynamic speaker who has presented at numerous conventions, conferences, and expos, including the NJLCA, New England Grows, the GIE and many more. On tonight's show, Jon will discuss marketing, branding, management, and business-building strategies for landscape designers and design/build contractors. Jon has worked with hundreds of business owners, both in and out of the landscape/hardscape industry, and will share examples of inspirational case studies as well as shocking and ridiculous horror stories. He has worked with clients including Häagen-Dazs and National Geographic, and his campaigns have been featured in BusinessWeek as well as The Wall Street Journal. Mr. Goldman is the author of two works on business and marketing topics, including one that has been translated into Japanese. Special Bonus: Jon will be giving away a free copy of his e-book, “The Secret of the Watermelon” and free 10 minute "Quick Start" consults to our listeners this evening.
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