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Home > Knowledge at Wharton > A Precarious Road: How Retailers Can Navigate Inflation’s Hazards
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Episode:

A Precarious Road: How Retailers Can Navigate Inflation’s Hazards

Category: Business
Duration: 00:09:11
Publish Date: 2008-08-06 17:31:38
Description: Retailers are in a tough situation locked between rising product costs and a limited ability to raise their prices. Even cost-savvy market leaders such as Costco are having a difficult time. But Wharton faculty say that handled carefully the current inflationary period may actually be a business opportunity for some companies. The key: Forgetting some of the old rules of retailing.

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