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Home > Knowledge@Wharton > Why Amazon’s ‘1-Click’ Ordering Was a Game Changer
Podcast: Knowledge@Wharton
Episode:

Why Amazon’s ‘1-Click’ Ordering Was a Game Changer

Category: Business
Duration:
Publish Date: 2017-09-14 15:27:41
Description: Amazon’s patent on “1-Click” ordering, which recently expired, helped jump-start the e-commerce giant’s growth from a virtual bookstore to a massive online marketplace.
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