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	Podcast:		Knowledge@Wharton
	Episode:		‘Woo, Wow, and Win’: Designing a Captivating Customer Experience
	Category:		Business
	Duration:
	Publish Date:		2017-09-21 09:02:41
	Description:		Companies carefully design their products, but they also need to design the customer experience, according to the book, “Woo, Wow, and Win.”
	Total Play:		0

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