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Home > Knowledge@Wharton > For the Win: Using Connected Strategies to Gain a Competitive Advantage
Podcast: Knowledge@Wharton
Episode:

For the Win: Using Connected Strategies to Gain a Competitive Advantage

Category: Business
Duration: 00:30:49
Publish Date: 2019-05-20 12:52:34
Description: In their new book, Wharton's Nicolaj Siggelkow and Christian Terwiesch explain how a “connected strategy” helps businesses create more value for themselves and their customers.
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