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	Podcast:		Intercom on Customer Engagement
	Episode:		Chapter 1: Identifying the right people
	Category:		Business
	Duration:		00:09:44
	Publish Date:		2018-01-26 16:40:50
	Description:		Messaging your entire user base all at once is like writing a love letter and then addressing it “to whom it may concern”. On the flip side, the more precise you are in the targeting of your message, the more successful it will be. Defining the right users is the foundation of a successful messaging strategy, and in this episode we'll break down the six segments every product should consider.
	Total Play:		0

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