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Home > Inside Intercom Podcast > Intercom’s Jonathon Colman on why content designers should do less
Podcast: Inside Intercom Podcast
Episode:

Intercom’s Jonathon Colman on why content designers should do less

Category: Technology
Duration: 00:27:42
Publish Date: 2019-08-22 09:20:11
Description:

At many companies, content designers and strategists are expected to be like Stretch Armstrong: with one hand on a product, the other hand touching another and fingers and toes splayed wide in an attempt to reach as many different products as possible.


At Intercom, however, we’ve found that content professionals have the most success when they do less — but better.

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