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Home > Innovation, IT, Operations and Decision Analysis > (Low) Mobile Industry Transforms Society. Mobile World Congress in Barcelona
Podcast: Innovation, IT, Operations and Decision Analysis
Episode:

(Low) Mobile Industry Transforms Society. Mobile World Congress in Barcelona
Category: Business
Duration:
Publish Date: 2012-02-24 01:00:00
Description: The mobile industry is changing dramatically and the latest trends will be spotlighted at the Mobile World Conference 2012 which is taking place Feb. 27-March 1, in Barcelona. IESE Prof. Javier Zamora of the Department of Information Systems cites that importance of the event, along with key trends such as: growth in mobile video, which is expected to represent 70 percent of mobile traffic by the year 2016; mobile cloud adoption by services such as Spotify and Facebook, a change that will eliminate current barriers for mobile users; and faster connection speeds.
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