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Home > Innovation, IT, Operations and Decision Analysis > (High) From Practice to Theory: The Case Method. Media Markt as an example
Podcast: Innovation, IT, Operations and Decision Analysis
Episode:

(High) From Practice to Theory: The Case Method. Media Markt as an example
Category: Business
Duration:
Publish Date: 2014-07-22 19:00:00
Description: Ideally, a case study should involve a well-known company that is undergoing significant change, says IESE Prof. Marc Sachon, which is why he chose to present the case of Media Markt, a retailer trading on 30 years of outstanding growth and success that is having to adapt its business model in the face of online competitors such as Amazon. Get inspired! Subscribe to IESE's YouTube Channel: http://bit.ly/IESEyoutube http://www.iese.edu/
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