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Home > IBM Analytics Insights Podcasts > The physical-digital convergence of retail
Podcast: IBM Analytics Insights Podcasts
Episode:

The physical-digital convergence of retail
Category: Business
Duration: 00:00:00
Publish Date: 2014-01-09 14:54:04
Description:

We just came out of the biggest retail season of the year. Holiday sales were reportedly softer than expected. Is this an indication that future retail growth will come from digital channels? Swanie Tolentino, Retail Solutions Leader at IBM, explains why she thinks digital growth will actually help physical retail stores through what she calls "the Physical-Digital Convergence." 

For more information about the IBM big data platform and products, visit www.ibm.com/bigdata.
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