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Home > IBM Analytics Insights Podcasts > From strangers to partners: Lessons in consumer insights from augmented reality
Podcast: IBM Analytics Insights Podcasts
Episode:

From strangers to partners: Lessons in consumer insights from augmented reality
Category: Business
Duration: 00:00:00
Publish Date: 2016-09-27 13:35:44
Description:

5G, augmented reality, virtual reality—we live in an always-on universe that can't feed appetites for information fast enough. What consumer insights can telecommunications providers gain and act on from studying subscriber behavior? In this podcast, influencer Evan Kirstel touches on the digital transformation that is required of CSPs in this new data-driven world of marketing. From adopting new technology to reforming institutionalized thinking, he sets up to the challenges and opportunities that lie ahead.
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