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Home > Human Resources for Small Business > But You Promised! Why Brand Promise Matters
Podcast: Human Resources for Small Business
Episode:

But You Promised! Why Brand Promise Matters

Category: Business
Duration: 00:41:37
Publish Date: 2016-07-18 16:55:25
Description:

Today we’re talking brand promise, that elusive but essential vision that affects every element of a business—from customer experience to employee attitudes to HR practices. Rick Thomas, business advisor at Pilot Wealth Management, joins us to discuss the ins and outs of brand promise. We’ll cover everything from what exactly a brand promise is and how to develop one, to how you can use it to make solid business decisions and ensure the long-term success of your organization.

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Follow Brandon Laws on Twitter | LinkedIn

Follow Rick on LinkedIn

Visit the Pilot Wealth Management website

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