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Lee Safar is the Founder of Map It Forward & Host of The Daily Coffee Pro Podcast, the leading coffee industry podcast and consulting services globally. She brings over 20 years of experience in the coffee industry with a vision to focus on helping to build “responsible businesses with responsible pricing models. Through the podcast she has discussions with guests from across the global coffee value chain and vertically integrated industries to shine a light on the harsh realities of the coffee industry & showcase that without action the future of coffee is not guaranteed. Last Message: "Don't take coffee at face value" 0:00 Intro 1:49 Lee’s background 8:33 Living a life of integrity and curiosity 14:33 Courage is a muscle 16:28 Giving people the benefit of the doubt 20:41 Compass questions 22:58 Are baristas underappreciated? 30:33 Coffee’s evolution in the UAE 34:21 How supply chain affects coffee margins 37:48 Understanding the complexities of the coffee supply chain 51:33 The Coffee Market Correction 57:15 The Coffee system is broken 1:01:48 Regenerative Agriculture 1:05:05 Coffee has changed forever 1:14:03 Becoming conscious coffee consumers 1:27:27 China’s entry into the coffee market 1:34:14 Commodities impact on geopolitics 1:37:08 Reflecting on being podcast hosts 1:41:23 Daily Coffee Pro podcast journey 1:52:26 There are so many ways to enter the coffee industry 2:00:18 Proud 2:01:35 Last Message Follow Lee: Linkedin: https://www.linkedin.com/in/leesafar/ Instagram: https://www.instagram.com/mapitforward.coffee/ Website: https://www.mapitforward.coffee/ Youtube: https://www.youtube.com/mapitforward Follow Hope It Helps: Linkedin: https://www.linkedin.com/in/khaled-abuljebain/ Instagram: https://www.instagram.com/hopeithelpspod/ Tiktok: https://www.tiktok.com/@hope.it.helpss?lang=en LAUNCH YOUR PODCAST!: https://book.hopeithelps.net/podcast-2/ |