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Description:
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In this edition of Advancement Live, join host Ryan Catherwood for an examination of engagement and fundraising tactics in higher education visual and performing arts. Guests on the program, Ruth Waalkes and Jon Catherwood-Ginn from the Center for the Arts at Virginia Tech will detail their strategy for positively impacting event attendance, box office ticket sales and philanthropic giving through programming and exhibits. Other topics include ideas for engaging the local community around cultural programming, how to attract visiting celebrity stauts artists and scholars, and balancing the wants and desires of alumni and donors. |
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