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Home > HBR IdeaCast > 215: Remaking Marketing at GE
Podcast: HBR IdeaCast
Episode:

215: Remaking Marketing at GE

Category: Business
Duration: 00:13:09
Publish Date: 2010-09-30 18:03:56
Description: Beth Comstock, chief marketing officer of General Electric and coauthor of the HBR article "Unleashing the Power of Marketing."
Total Play: 0

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