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Home > HBR IdeaCast > 455: Blue Ocean Strategy and Red Ocean Traps
Podcast: HBR IdeaCast
Episode:

455: Blue Ocean Strategy and Red Ocean Traps
Category: Business
Duration: 00:20:15
Publish Date: 2015-03-19 16:51:07
Description: Renée Mauborgne of INSEAD explains how a landmark idea is evolving. She is coauthor, along with W. Chan Kim, of "Blue Ocean Strategy, Expanded Edition (2015)."
Total Play: 0

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