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Home > Freakonomics Radio > 494. Why Do Most Ideas Fail to Scale?
Podcast: Freakonomics Radio
Episode:

494. Why Do Most Ideas Fail to Scale?

Category: TV & Film
Duration: 00:48:54
Publish Date: 2022-02-24 04:00:00
Description:

In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the Freakonomics Radio Book Club, List teaches us how to avoid false positives, how to know whether a given success is due to the chef or the ingredients, and how to practice “optimal quitting.”  

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