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Home > Forrester's CX Cast > 74: Customer Experience Drives Business Success in Europe, Too (r)
Podcast: Forrester's CX Cast
Episode:

74: Customer Experience Drives Business Success in Europe, Too (r)
Category: Business
Duration: 00:17:31
Publish Date: 2016-11-02 23:00:00
Description: itunes pic

In the US, superior customer experience (CX) drives superior revenue growth when customers are free to switch their business and competitors offer differentiated CX. Does that relationship hold true in Europe as well? To find out, Vice President and Research Director Harley Manning compared the revenue growth of European companies with superior customer experience to that of their direct competitors with relatively inferior customer experience. Harley briefly discusses his findings in this episode but if you're interested in the full picture and its nuances, check out the  “Customer Experience Drives Business Success in Europe, Too" Forrester report.

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