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	Podcast:		Forrester's CX Cast
	Episode:		107: Prioritizing Customer Demands And CX Improvements
	Category:		Business
	Duration:		00:11:59
	Publish Date:		2017-08-11 16:39:13
	Description:		Your customers demand different improvements to the customer experience and maybe you have ideas about how to address those. But how do you juggle the demands of higher revenue-generating customers with those of other customer segments? And what about the long-term vs. short-term gains? Principal Analyst Ryan Hart joins us to explain how to create a prioritization framework to help ensure that improvements to the customer experience align to business success. Listeners, we'd love to get to know you! Whether you just want to say hi or share a CX story, send us an email. Relevant Forrester research: "Brief: When To Rethink Even A Successful CX Strategy" "Why And How To Lead A CX Transformation"
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