Search


	Podcast:		Forrester's CX Cast
	Episode:		2: Federal Chief Customer Officers
	Category:		Business
	Duration:		00:14:03
	Publish Date:		2015-03-05 11:06:53
	Description:		Hundreds if not thousands of leading corporations have created chief customer officer (CCO) positions in recent years to help them become more customer-centric. Now US federal government agencies are toying with the idea of adding CCO positions and four have already taken the plunge. In this episode, we speak with senior customer experience analyst Rick Parrish about how federal CCOs can help achieve their agency’s mission and dispel common objections to creating CCO positions. For more on Rick’s CCO research, check out his Executive Q&A: Federal Chief Customer Officers report on forrester.com or his blog post on the subject.
	Total Play:		0

Some more Podcasts by Forrester

400+ Episodes

What It Mean .. 1