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	Podcast:		Everything Coworking
	Episode:		36: Facebook Ads for Local Businesses
	Category:		Business
	Duration:		00:29:19
	Publish Date:		2016-10-06 12:17:21
	Description:		This week we talk to Rick Mulready, host of the Art of Paid Traffic podcast. In our intro, Rick shares his experience working in a shared workspace in San Diego. Rick covers: An overview of the benefits of FB ads to local business owners Examples of clients he's worked with that have had incredible success with local Facebook Ads (including a roofer!) How local targeting works on Facebook Ideas for lead magnets How you can easily do impactful video ads for Facebook (100 million hours of video is being consumed on FB every single day!) Ideas for video ad copy for shared workspaces How to think through a simple sales funnel: ad/offer/opt-in/follow-up before jumping into writing your ad copy The idea that you have to test, test, test! View the full show notes here.
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