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	Podcast:		Everything Coworking
	Episode:		293. Your Coworking Space Can Be Different If it’s Serving your Ideal Member
	Category:		Business
	Duration:		00:18:32
	Publish Date:		2023-02-22 17:33:00
	Description:		There’s a “typical” model in Coworking that, when combined with a great location, design, product mix, and marketing that aligns with a clearly defined ideal member, is optimized for profit. A lot of folks drawn to starting “Coworking spaces” are inspired by a shared workspace model centered around a thriving community….but they have a specific end-user in mind that is not your typical freelancer or remote user. They are serving a unique audience. Their offerings will be “different.” We see a LOT of those folks in our Coworking Startup School and Accelerator program. There’s so much room for diversity of spaces and approaches in coworking. But there’s also a lot of room to end up with a model that isn’t financially sustainable. In this episode, we talk about how to pursue a variation on the “typical” Coworking model and find success. Everything Coworking Featured Resources: HIDT Series - Register Now! The SEO Action Guide Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space Coworking Startup School The Everything Coworking Academy Community Manager University Creative Coworking Partnerships: How to negotiate and structure management agreements from the landlord and operator perspective Follow Us on YouTube
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