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Description:
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Topics covered in this episode:
- How Ken and his family designed and manufactured a brand new product in the pet industry
- Dealing with intellectual property issues for new products (like patents and trademarks)
- How offering a more generous return policy actually correlated with a reduction in returns and more positive reviews
- Scaling a new ecommerce business while continuing to work a regular job
Links mentioned on the show:
• Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS
The post 64: Inventing a new product and selling it online, with Ken Foster appeared first on Ecommerce Pulse. |