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Home > Ecommerce Brain Trust > Championing Retail Media In An Enterprise CPG: Paras Shah, Georgia Pacific - Episode 279
Podcast: Ecommerce Brain Trust
Episode:

Championing Retail Media In An Enterprise CPG: Paras Shah, Georgia Pacific - Episode 279

Category: Business
Duration: 00:32:10
Publish Date: 2023-02-28 16:12:00
Description:

In today’s episode, Kiri speaks with Paras Shah, director of omnichannel shopper marketing, retail media & consumer promotions at Georgia Pacific. They speak about retail media, how Georgia Pacific adopted RMNs, and more.

Make sure you tune in to find out more!

Georgia Pacific is a paper company that manufactures household names including Quilted Northern toilet paper, Angel Soft toilet paper, Brawny® paper towels, Sparkle® paper towels, Dixie plates & cups, and Vanity Fair napkins.

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