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Home > Complete EM Podcast > #32 Ana-Marie Jones - Fear-based Messaging
Podcast: Complete EM Podcast
Episode:

#32 Ana-Marie Jones - Fear-based Messaging
Category: Government & Organizations
Duration: 00:00:00
Publish Date: 2016-07-06 05:00:00
Description:

We know fear does not work to get people to prepare for disasters, so why do we use it?  In this episode of the Complete-EM podcast we talk with a veteran of martketing, disaster preparedness education, and grass roots campaigning. We discuss fear-based campaigns and what really works to improve disaster preparedness.
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