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Home > Cold Call by Harvard Business School > Scaling Two Businesses Against the Odds: Wendy Estrella’s Founder Journey
Podcast: Cold Call by Harvard Business School
Episode:

Scaling Two Businesses Against the Odds: Wendy Estrella’s Founder Journey
Category: Business
Duration: 00:25:12
Publish Date: 2023-10-10 13:22:31
Description:

Entrepreneur Wendy Estrella is attempting to simultaneously scale her law practice, as well as her property management and development company. What strategy will benefit both businesses, and is there a downside to scaling them together, rather than focusing on each one separately?

Harvard Business School senior lecturer Jeffrey Bussgang and Estrella discuss her unique founder’s journey – from immigrating to the U.S. to building both of her businesses in Lawrence, Massachusetts, despite the specific challenges she faced as a Latinx entrepreneur. The related case is “Wendy Estrella: Scaling Multiple Businesses.”
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