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	Podcast:		Chasing Excellence
	Episode:		#071: The Theoretical Development of a Business
	Category:		Health
	Duration:		01:07:18
	Publish Date:		2019-05-06 05:00:00
	Description:		We’re walking through the framework I’ve developed for building CrossFit New England, which has five areas of focus: Culture, Product, Marketing, Management, and Systems. Show Notes: 02:41 - Culture 12:15 - The value of core values 17:31 - More on Patrick Lencioni 17:39 - More on Gino Wickman 20:58 - Product 24:26 - How CFNE starts a workout 29:02 - What our product is “Coaching CrossFit” 32:30 - The difference between a service and product 34:43 - Marketing 36:31 - The marketing hourglass 46:06 - Management 46:47 - Episode on Leadership here 50:49 - CVS 54:01 - The Eisenhower Matrix 58:59 - Systems 01:03:14 - Why you should become a critic of businesses you frequent Subscribe on Apple Podcasts Subscribe on Google Podcasts Subscribe on Spotify Grab the book on Amazon Chasing Excellence is a show dedicated to dissecting what it means to live a life of excellence, both inside the gym & out. On each episode, we'll deep dive on various aspects of running a CrossFit affiliate, becoming a better coach or athlete, & maximizing your potential. Web \| Instagram \| Facebook
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