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	Podcast:		Campaign podcast
	Episode:		Will the new Omnicom work?
	Category:		Business
	Duration:		00:31:50
	Publish Date:		2025-12-10 05:45:00
	Description:		Omnicom completed its acquisition of IPG on Wednesday 26 November after clearing EU regulation. On the Monday that followed (1 December) the new holding company revealed a huge restructure including 4000 job cuts to happen by the end of the year, agencies merging, new leadership announced and some networks ceasing to exist. In this episode of The Campaign Podcast, Campaign's editorial team discuss the shape of the new holding company, which agencies are left and what chief executive John Wren is hoping will make it succeed against its competitors. Hosted by tech and multimedia editor Lucy Shelley, the episode features editor-in-chief Gideon Spanier, editor Maisie McCabe and news editor Will Green. Further reading: John Wren’s ‘defining moment’: can the last King of Madison Avenue make the new Omnicom work? John Wren on how Omnicom ‘will succeed’: more collaboration, new bonuses, big job cuts Omnicom consolidates global advertising agencies into TBWA, McCann and BBDO Omnicom keeps six media networks but switches global CEOs to brand presidents Adam & Eve/DDB to merge with TBWA\London and FCB to fold into AMV BBDO Omnicom Media promotes Natalie Bell and Katrina Bozicevich following IPG deal FCB's Tyler Turnbull set to be appointed CEO of McCann Worldgroup Chaka Sobhani set for new role after Omnicom acquires IPG Omnicom-IPG: How merger will reshape the competition Hosted on Acast. See acast.com/privacy for more information.
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