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Home > Business Book Talk > Betsy Kruger – No Sour Grapes in These Marketing Ideas
Podcast: Business Book Talk
Episode:

Betsy Kruger – No Sour Grapes in These Marketing Ideas
Category: Business
Duration: 00:19:13
Publish Date: 2014-12-08 10:00:06
Description: Aesop’s Keys to Profitable Marketing by Dr. Betsy Kruger In our talk I discover why we should delight top customers and dig into the strategy around the marketing ideas found in the book. We talk about the importance of focusing on quality, why you should compete in your market with your businesses strengths, only target key prospects to…
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