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Home > Business Book Talk > Build a New Age Marketing Culture for Your Company – Adele Sweetwood
Podcast: Business Book Talk
Episode:

Build a New Age Marketing Culture for Your Company – Adele Sweetwood
Category: Business
Duration: 00:44:46
Publish Date: 2017-02-13 09:00:01
Description: The Analytical Marketer How to Transform Your Marketing Organization by Adele Sweetwood Analytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. Leaders are grappling with issues that range from building an analytically driven marketing organization and determining the kinds of structure and…
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