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Home > Been There. Built That. > Strange Brew: Boston Beer's Jim Koch's Raises the Bar
Podcast: Been There. Built That.
Episode:

Strange Brew: Boston Beer's Jim Koch's Raises the Bar
Category: Business
Duration: 00:32:21
Publish Date: 2018-04-08 09:00:00
Description: Jim Koch quit Harvard Business School, joined Outward Bound and used that experience to start the Sam Adam's brand. Along the way he learned about making a better product, having a partner to share the entrepreneurial ride and the difference between selling and marketing. *Note: some mild mature language and content. 
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