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	Podcast:		Automation Unplugged Podcast
	Episode:		#341: From First Touch to Final Sale: Marketing & Sales Collaboration
	Category:		Technology
	Duration:		00:36:17
	Publish Date:		2026-01-28 14:00:00
	Description:		SHOW NOTES This episode is hosted by Kat Wheeler, and together she and Stephen dive into: Real-world scenarios where sales and marketing either collaborate or clash How shared goals and open communication help both teams win Practical steps integrators can take this quarter to strengthen alignment It’s a lively, fun, and insightful conversation—with plenty of takeaways for integrators looking to maximize both their marketing investment and sales success. Let’s get into it—here’s Automation Unplugged with Stephen Edwards. About One Firefly One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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