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	Podcast:		App Masters
	Episode:		665: Retention Strategies with AccuWeather VP, Trish Mikita
	Category:		Technology
	Duration:		00:34:35
	Publish Date:		2018-07-10 02:02:13
	Description:		Today's guest is the Vice President of Digital Media Strategy for AccuWeather. You will discover how the popular weather app increased retention by focusing on load time and getting a user's location down to the neighborhood. She also discusses her strategy on IoT, bots, podcasting and Alexa skills. Trish Mikita is the Vice-President, Digital Media Strategy at
	Total Play:		0

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