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Home > AdExchanger > MParticle CEO Michael Katz On Living In The CDP Era
Podcast: AdExchanger
Episode:

MParticle CEO Michael Katz On Living In The CDP Era
Category: Business
Duration: 00:41:33
Publish Date: 2022-01-04 10:30:00
Description:

DMPs are dead – long live CDPs … at least according to Michael Katz, CEO and co-founder of customer data platform mParticle. After years of confusion, the CDP space is finally starting to shake out as marketers get smarter about what they need from the tech.
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