239: Katharine Earnhardt - How to Advise Your Clients on Art

Today we have Katharine Earnhardt on the show! She is the Principal of Mason Lane Art Advisory in Brooklyn. Keeping up with the art world is actually a full-time job, so today, Katherine explains why it would be to your advantage, as a Designer, to work with someone like her, who really knows and understands what to know and where to go when selecting art. Listen in now to find out more about Katharine and how she assists Interior Designers with getting art for their clients. Katharine has a B.A. in Art History and Economics from William College, and she also has an M.A. in Art Business from Sotheby’s Institute. Katharine learned about what drives a world-class museum through working in MoMA’s Management office (Museum of Modern Art). She later worked at an entrepreneurial hub of Christie's, where she was leading the business development in New York, London, and Singapore. She then moved on to lead business development at Gurr Johns, a global art

Katharine has a B.A. in Art History and Economics from William College, and she also has an M.A. in Art Business from Sotheby’s Institute. Katharine learned about what drives a world-class museum through working in MoMA’s Management office (Museum of Modern Art). She later worked at an entrepreneurial hub of Christie's, where she was leading the business development in New York, London, and Singapore. She then moved on to lead business development at Gurr Johns, a global art appraisal, and advisory that handles art, jewelry, and wine among other valuables. Katharine is very well versed in Art History and the art market. Through her new program, Mason Lane Partners, she shares her expertise with other Interior Designers, (just like you) so you are well equipped to increase scope, source art and finish a space. Listen in to find out more about the kind of assistance that Katharine offers to Interior Designers, through Mason Lane.

Show highlights:

• Katharine talks about the Interior Design Forum, called In The Mason, that she hosts in her living room. It's a really great networking opportunity!
• The pain points around buying art that Katharine helps and educates Interior Designers and her clients with.
• How Katharine helps people to spend smart when buying art.
• The aspects of art that go beyond the aesthetics, which can really add to the quality of the piece and also to how one feels about the work.
• The value in educating your client about the meaning behind an artwork and why it's actually worth the price.
• Sometimes a client doesn't need new art, they could just rearrange, or re-frame what they already have.
• The ideal height to hang your artworks- a great place to start!
• Katharine's upcoming Webisode, where she goes through the kinds of problems that Designers tend to face when advising their clients about art. Go to masonlaneart.com to sign up.
• Why Katharine created her Webisode.
• Some great tips for you, from Katharine's Webisode.
• The best places for you, as Designers, to source art.
• Some great online resources for art.
• The actual point behind, and what you will get from working with Mason Lane Partners.
• How Katharine really saves a lot of money for Interior Designers.
• A really fun rule around the use of color, form, and design.
• Coordinating the light fixtures with the art.
• A frame can really make or break a piece of art!
• Some tips for creating professional-looking gallery walls- they really take a lot of planning.

Links:

Katharine's website: www.masonlaneart.com

Katharine on Instagram: masonlane_art. Katharine will make it known on Instagram when her Webisode series will be available.