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Podcast: 50 Things That Made the Modern Economy
Episode:

Fast food franchise
Category: Business
Duration: 00:09:51
Publish Date: 2020-01-05 20:00:00
Description: There are more than 36,000 McDonald's restaurants around the world - but if the McDonald brothers had had their way, that might never have happened. Tim Harford tells the story of how milkshake-mixer salesman Ray Kroc turned their burger business into a global giant, and explains the principles that made his franchising model such a success.
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