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Today's episode is a short summary of my interview with Annich Macintosh, the Editor and CEO of the "Loyalty Magazine Group" in the UK, focusing on their Loyalty Magazine Awards.
Annich explains the approach, some notable winners in 2020, and also some key trends and changes she noticed in consumer behaviour that loyalty professionals need to notice and factor in to their plans in a pandemic-changed world.
Show Notes:
1) Annich Macintosh Editor and CEO, Loyalty Magazine Group - https://www.linkedin.com/in/annich-mcintosh-1b93933/
2) International Loyalty Awards - https://www.internationalloyaltyawards.com/ |
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