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Home > Enterprise Sales Development > Enterprise Sales Development with Brynne Tillman
Podcast: Enterprise Sales Development
Episode:

Enterprise Sales Development with Brynne Tillman
Category: Business
Duration: 00:46:18
Publish Date: 2022-01-12 08:00:00
Description:
In this episode of Enterprise Sales Development podcast, we speak with Brynne Tillman, a LinkedIn and Sales Navigator Trainer. She shares how she garnered her title as the LinkedIn Whisperer and how she uses the site for prospecting and sales development. She talks about why personal branding is important for brand recognition and what should be included in the LinkedIn profile header. Listen as she shares her five tips for leveraging LinkedIn most effectively.

WHAT YOU’LL LEARN
  • How did she became the LinkedIn Whisperer
  • Changing the balance between the give vs the ask
  • Why brand recognition for personal brand is important
  • Brynne’s five tips for leveraging LinkedIn most effectively
  • Brynne’s thoughts on polls and events
  • Her approach to finding the right people on LinkedIn
  • What should be on the header of your LinkedIn profile

QUOTES
  • “The power of LinkedIn is the first, second connections.” -Brynne Tillman [04:52]
  • “So I’m about to say something that’s going to make every sales manager cringe. Your reps need to detach from what the prospect is worth to them and attach to what they’re worth to the prospect.” -Brynne Tillman [07:26]
  • “We have to slow down the outreach to speed up the outcome.” -Brynne Tillman [09:48]
  • “Make your profile a resource. LinkedIn has given us gifts upon gifts in order to do this.” -Brynne Tillman [18:05]
  • “We need to start conversations around the topics they care about, because that’s what they want to talk about.” -Brynne Tillman [23:40]

TIMESTAMPS
  • [00:01] Intro
  • [00:25] Meet Brynne Tillman
  • [01:28] Becoming the LinkedIn Whisperer
  • [03:19] Start looking at SDRs differently
  • [06:30] The give vs the ask
  • [13:44] Brand recognition for personal brand
  • [16:27] Five tips for leveraging LinkedIn most effectively
  • [20:14] Social listening and content strategy
  • [25:27] Nurturing our connections and warm introductions
  • [30:05] Brynne’s thoughts on polls and events
  • [36:12] Talking to the right people on LinkedIn
  • [42:54] The header on Linkedin profiles
  • [44:22] Where to learn more about Brynne

RESOURCES

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