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Home > Crash Course Fashion > How to scale a purpose-driven brand to reach a mainstream audience with Cuyana
Podcast: Crash Course Fashion
Episode:

How to scale a purpose-driven brand to reach a mainstream audience with Cuyana

Category: Arts
Duration: 00:58:01
Publish Date: 2021-10-19 20:49:07
Description: How do you stay true to your values and scale a purpose-driven brand? In this episode of the Crash Course Fashion podcast, Brittany Sierra talks with Cuyana co-founder Shila Shah about why Cuyana's ethos of "fewer better" is more than a marketing message, how it drives their path to profitability, and why they don't heavily lean on sustainability when communicating with their customer.
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