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Home > Behind the Numbers: eMarketer Podcast > Are Marketers Up to Date with CTV Ad Measurement, US Programmatic Video, and Movie Theater Ad Buys | Mar 31, 2022
Podcast: Behind the Numbers: eMarketer Podcast
Episode:

Are Marketers Up to Date with CTV Ad Measurement, US Programmatic Video, and Movie Theater Ad Buys | Mar 31, 2022
Category: Business
Duration: 00:17:25
Publish Date: 2022-03-31 04:01:00
Description:

On today's episode, we discuss measurement in connected TV (CTV) advertising. "In Other News," we talk about the most interesting part of US programmatic video advertising in 2022 and whether or not it's time to hit play on movie theater ad buys. Tune in to the discussion with senior platform experience manager at MNTN Imani Clark and our analyst Ross Benes.

 

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