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Home > Behind the Numbers: eMarketer Podcast > Are Influencers Really Worth It? | October 29, 2019
Podcast: Behind the Numbers: eMarketer Podcast
Episode:

Are Influencers Really Worth It? | October 29, 2019
Category: Business
Duration: 00:24:26
Publish Date: 2019-10-29 00:00:00
Description: eMarketer principal analyst Debra Aho Williamson and junior analyst Blake Droesch discuss whether influencers have too many fake followers to be worthwhile, TikTok’s race to expand its ad sales team, and whether fake reviews for skincare products should give consumers pause.
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