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Home > Behind the Numbers: eMarketer Podcast > The Executive Roundtable: David Cohen, IAB | Advertising in a Transformative Time | Nov 18, 2020
Podcast: Behind the Numbers: eMarketer Podcast
Episode:

The Executive Roundtable: David Cohen, IAB | Advertising in a Transformative Time | Nov 18, 2020

Category: Business
Duration: 00:25:12
Publish Date: 2020-11-18 00:00:00
Description: David Cohen, CEO of the Interactive Advertising Bureau (IAB) joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey to discuss how digital advertising is adapting to changing times, including the growth of the connected TV ecosystem, developments in privacy regulation, the quest for marketing attribution, and the need for identity resolution in a post-cookie world.
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