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	Podcast:		Behind the Numbers: eMarketer Podcast
	Episode:		Paid Newsletter Subscriptions Popularity, HBO Max With Ads and Microsoft Eyes Discord \| Mar 29, 2021
	Category:		Business
	Duration:		00:22:56
	Publish Date:		2021-03-29 00:00:00
	Description:		On today's episode, we discuss why paid newsletter subscriptions are having a moment, the competitive advantages of the biggest players, and why marketers should (or shouldn't) get involved. We then talk about HBO Max's upcoming ad-supported offering, whether Microsoft buying Discord makes sense, and the real problem with password sharing. Tune in to the discussion with eMarketer analyst at Insider Intelligence Nina Goetzen.
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