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	Podcast:		Behind the Numbers: eMarketer Podcast
	Episode:		The Ad Platform: Checking in on Media Quality on CTV and Beyond \| Jun 23, 2021
	Category:		Business
	Duration:		00:31:11
	Publish Date:		2021-06-23 00:00:00
	Description:		Digital advertisers know that media quality isn't a given with fraud and other nonviewable impressions plaguing the market for years. Tony Marlow, CMO at measurement firm Integral Ad Science, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss the company's latest media quality benchmarks, what the industry's top priorities are for the year, and how viewable video is across devices. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com
	Total Play:		0