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	Podcast:		Behind the Numbers: eMarketer Podcast
	Episode:		Snapchat Hits the Gas, GenX on Social Media, and Gen Z's Relationship With Influencers \| Aug 2, 2021
	Category:		Business
	Duration:		00:19:51
	Publish Date:		2021-08-02 00:00:00
	Description:		On today's episode, we discuss Snapchat's Q2 performance, which features are standing out, and what we expect in Q3 and Q4. We then talk about some recent Snapchat augmented reality partnerships, Gen X's level of adoption across social media, and which platforms Gen Z folks think have the most genuine influencers. Tune in to the discussion with eMarketer forecasting analyst at Insider Intelligence Nazmul Islam. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
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