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Home > Who What Wear with Hillary Kerr > Fashion Designer Thakoon Panichgul's Pivot to Direct-to-Consumer Business
Podcast: Who What Wear with Hillary Kerr
Episode:

Fashion Designer Thakoon Panichgul's Pivot to Direct-to-Consumer Business
Category: Arts
Duration: 00:36:14
Publish Date: 2022-06-29 09:00:00
Description:

Fashion designer Thakoon Panichgul became an industry darling when he was one of three recipients of the prestigious CFDA/Vogue Fashion Fund in 2006. More than a decade has passed since, and the Thai American designer is ushering his namesake brand into a new era with the same clean construction—this time with a direct-to-consumer business model. On this episode, Panichgul shares how he’s adapting to a changing fashion landscape and what he’s learned along the way.

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